The Publication of the new title "200 Best Automotive Ads 2000-2010 worldwide" marks an extension of the successful series of Lürzer's Archive specials to include a category-focused volume.

The new special showcases the best automotive print campaigns and TV spots to have appeared in the magazine over the past decade, classified by individual categories within this segment.

A volume numbering no fewer than 250 fascinating pages of outstanding work, the latest issue introduces you to the world's 200 best Automotive in the following categories:
 

Cars	Gear & Gadgetry	Motorbikes
Service & Maintenance	Trucks & Vans

"I am very excited to be on the cover! It has always been a goal I have wished to achieve with my work. And to be on the Automotive Issue is more rewarding to me, as I learned how to shoot photography from some of the worlds top automotive photographers."
Bryan Traylor, Locker 14, Films and Photography

For the very first time, the TV spots in the volume come with a QR code enabling them to be played on an iPhone or iPad.

A further new aspect of "200 Best Automotive Ads 2000-2010 worldwide" is the fact that Lürzer's Archive is, with this latest volume, targeting not only top creatives but also leading automotive industry decision-makers.